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The Business Case for Corporate Citizenship

The Business Case for Corporate Citizenship

An analysis of the reasons why a company should care about corporate citizenship.

Publisher: Arthur D. Little

Date of publication: 2002

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Synopsis

This article is one of the sources used in Manageris’ synopses:

The challenges of corporate citizenship

The challenges of corporate citizenship

Although the concept of the socially responsible company is increasingly popular, putting theory into practice is quite a challenge. How to move from good intentions to successful execution?
131b – Synthèse (8 p.) Social responsibility