The Change Monster
This book is original in placing emphasis on the emotional and behavioral aspects of change, in addition to its organizational and strategic dimensions.
Author(s): Jeanie Daniel Duck
Publisher: Crown Business
Date of publication: 2001
Manageris opinion
Written by a vice president of Boston Consulting Group, this book fits into the line of those who hope to help companies lead change more effectively. It is original in placing emphasis on the emotional and behavioral aspects of change, in addition to its organizational and strategic dimensions. From this perspective, it provides valuable advice on facilitating change and making it more palatable.
