Corporate Citizenship
How to accommodate the requirements of corporate citizenship, and make them a performance boost? How to manage the dilemmas that may arise?
Preventing unethical practices
How to minimize the risks of unethical behavior in the organization. Many ethical slips are due less to actual dishonesty than poor information management.
Choose your ethical positioning
Good ethical conduct is a now obligatory. But what kinds of commitments should companies make? And how to adapt management systems to ensure compliance with ethical commitments?
Good corporate citizenship as a strategic opportunity
Companies often consider their ecological and social commitments as constraints. How to turn them into strategic opportunities?
Cultivate a capital of trust
Being trustworthy is not enough to inspire trust. To maintain good relationships, companies must continuously cultivate their trust capital.
Green business, sound business
How to reconcile environmental care with economic performance? As for quality improvement measures, ecological initiatives can contribute to improving profitability.
Promoting a culture of transparency
Companies are supposed to be transparent. However, applying this principle is harder than it seems. What skills to develop to resolve the dilemmas of transparency?
Protecting your company's reputation
A number of the world's leading companies have been taken aback following unexpected attacks by NGO. How to keep this from happening to your organization and optimize your relations with NGO?
Building a resilient brand
Some brands are capable of developing a type of resilience. Although they cannot avoid crises, they know how to bounce back in adversity thanks to their privileged relationship with a core set of loyal customers. How do they go about it?
Matters of conscience at the heart of management
How to choose between different options when none of them clearly emerges as being the best? These dilemmas make us face ourselves: What is most important for us? What do we favor? What image of ourselves do we give others?