Investment management
Improve the valuation of your strategic investments
How to get past the limitations of Net Present Value (NPV)? By relying on two advances in strategic research, namely, real option theory and game theory.
Define an effective resource strategy
Make or buy? This question is central to strategic analysis. Yet, the way it is formulated is outdated: today, it is often more effective to borrow resources. What are the recipes to succeed at this strategy?
Take action despite uncertainty
The duration and extent of the economic crisis makes it difficult for business to know where to turn and what to do. Indeed, how do you find the right balance between prudence and audacity to continue moving forward?
Creative destruction at the service of growth
Company performance is often held back by the natural tendency to focus on business continuity. How to learn from the venture capital model to combat this tendency?
Foster radical innovation
Innovation is at the heart of company priorities. Yet, large organizations mostly limit themselves to marginal innovations while leaving start-ups the prerogative for disruptive innovations. How can you set up an environment that is propitious to radical innovation?
The new era of analytical marketing
The recent technological disruptions have deeply modified the value creation methods in businesses. What are the growth opportunities deriving from analytical marketing, and how can you organize to succeed in this transition?
Base your strategy on your distinctive capabilities
The race for competitive advantage often leads to endless escalation. How can you break this cycle? One solution is to refocus your strategy on the specific capabilities that strongly differentiate your company.