IT strategy
Strengthening cybersecurity
The risk of cyberattacks concerns all companies. Far from being the sole concern of the IT teams, cybersecurity must become a collective response. How can you develop a culture of shared vigilance?
Artificial intelligence: beyond the buzz, a major challenge
Today, artificial intelligence offers huge potential, while raising as many hopes as fears. Indeed, while the gains are undeniable, implementation is not straightforward. What conditions are required to take advantage of AI?
Make the digital transformation in time
The few companies that have been able to take full advantage of digital technologies show exceptional profitability ratios. How can you take inspiration from the practices of these digital champions?
Big Data: Making the most of the revolution
Beyond the capacity to process gigantic volumes of data, Big Data creates opportunities that are still largely untapped. How can you take advantage of this huge field of innovation?
Learn to manage the constantly rising flood of information
The human brain is an extraordinary machine for storing and applying information. Could companies learn from how it operates to manage an exponentially growing volume of data more effectively?
Optimize the profitability of your IT investments
Acquiring a competitive edge with information technologies has become increasingly difficult. In this context, a better approach may be to adopt a cost and risk management approach.
Handling the digital responsibility of the company
While the pace of digitalization is accelerating, companies can no longer ignore the new responsibilities that come with it. How can you anticipate the challenges to avoid being taken by surprise?
The new era of analytical marketing
The recent technological disruptions have deeply modified the value creation methods in businesses. What are the growth opportunities deriving from analytical marketing, and how can you organize to succeed in this transition?
